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My First Tools

Rebrand a previously very gendered toy to be gender-neutral. Explore shapes of packaging and create an intuitive package design and other deliverables that have a strong thematic concept. Demonstrate construction skills through die-cut development, printing, and assembly.

Audience 

Adults with children ages 3+ looking for a toy that is beneficial to their child’s development.  Practicality is goal #1 when shopping for toys.  

 

Programs used 

Illustrator, Photoshop, Lightroom 

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